Save the Polar Bears & the Cans

Those loveable polar bears are a staple in Coca-Cola's holiday ad campaigns.  This year, in addition to portraying the cuddly polar bear, the company is raising awareness of the threatened species.  Although ratings have lowered in the past presenting the polar bear, the company made a pledge to return the image for the holidays.

Coca-Cola thought they were being festive when it announced a snow white can for black Friday.  Unfortunately, consumers were not to jolly of the idea.  In fact, the company recently withdrew their holiday 'white can' sooner than originally planned because of consumer’s confusion with diet Coke. 

In an effort to raise money for the conservation of polar bears, the remaining $3 million funds for the Coca-Cola campaign will be donated to the World Wildlife Fund if the company does not redesign the holiday can by next week. 

Though it was a risky advertisement scheme, I hope other industries join Coca-Cola in helping protect the wildlife.

Wild Shopping

Black Friday commercials are all sort of annoying that have a tendency to get on my nerves.  Though for the 2011 shopping season, the crazy Target lady provided some comic relief from the overplayed ‘huge sale’ commercials. 

In the commercial, the crazy Target lady trains in various environments ‒ at home, inside and outside of target ‒ to prepare for the wild black Friday.  Counting down the days on her calendar, she physically and emotionally prepares herself to receive the ultimate sales Target has for the holidays.

I think the commercial perfectly personifies some of the outrageous shoppers the black Friday festivities have to offer.